Using storytelling to capture the lessons learned from your best and worst sales calls.
Category: Sell with a Story Podcast
Sell with a Story Podcast
#1 Sales Storytelling Podcast
Sales Hall of Fame President on Selling Well During a Pandemic
Sales Hall of Fame president Steve Benson joins me to talk about a clever sales tool Badger Maps, as well as specific problems and solutions for salespeople during the pandemic. read more
How NOT to Sell Yourself on LinkedIn
Great at LinkedIn author Mike Sweigart joins me to talk about some of the best -- and worst -- things you can do on LinkedIn to help market you and your brand read more
No Regrets Selling and the Paradox of Choice
Today, Jason Cutter is a sales success architect who coaches and trains successful salespeople. But in his past, he had several sales jobs in the trenches where he made the same kind of mistakes most of us make early in sales. Jason joined me this week to share two of his early mistakes and what…
"These are not my pants!": A Loyalty-Building Story for Salespeople
If you’d been in one of Mark Bowser’s customer service training classes in Indianapolis in the late 1990s, those are the first words you would have heard him say as he introduced himself.
3 Ways to Use Storytelling After the Sale
Just because you’ve closed the sale doesn’t mean the need for storytelling has ended. In fact, the best salespeople continue to use storytelling after the sale in three primary ways
Getting Past Procurement and Having Fun Doing It
Mike Weinberg is pissed off. And if you work in sales, you should be, too. And that very righteous anger is directed at people in his own industry — the sales coaching and training business. In particular
Coaching the Breakup - Helping your Prospect Fire Their Current Supplier to Make Room for You
This is the most creative use of storytelling in closing the sale that you’re ever likely to come across.
Salespeople: Steve Jobs Didn't Need Empathy, So Why Should You?
Do you really need empathy to be a good sales rep? My podcast guest this week says no. He’s Nicolas Vandenberghe, CEO of Chili Piper.
7 Principles of Ethical Persuasion
What’s the difference between ethical persuasion and manipulation? That was the primary topic of my conversation this week with Brian Ahearn. And it’s an important difference that any salesperso