Answer to Narrative #2 (Hewlett Packard Tipping Point)

Let’s review the criteria:

There is a time (two years ago), a place (University of Leeds), a main character (Dave Neild), an obstacle (cease and desist orders), a goal (stopping the orders), and events (students sharing files and the university running the TippingPoint test). This has all the indicators of a story.

Click here to return to the Sales Story Quiz.

Source: Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale

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