Blog Leadership Story Series Leadership story series: #3 - How to lose a sale in 15 seconds: Storytelling in action on the sales floor August 30, 2012 by Paul Smith comments (0) August 30, 2012 [Edit] (Hint: “What’s your name again?”) Click here » Post navigation Previous PostLeadership story series: #2 – Understanding your consumer: Big brand advice on a small company budgetNext PostIdeas that Inspire Change, with Andy Murray: How to use storytelling to influence change in a business context.