Leadership series #8 -- Beating Matt Cooper: Lessons in motivation for modern day Conquistadors

Leadership series #8 -- Beating Matt Cooper: Lessons in motivation for modern day Conquistadors

by Paul Smith, author of Lead with a Story November 13, 2012  When Spanish Conquistador Hernando Cortez landed in Mexico in 1519, he famously burned his ships. With no way home, his men were more motivated to accomplish their goal, which was to conquer and colonize the interior of Mexico. Cortez knew that with such…