Just because you’ve closed the sale doesn’t mean the need for storytelling has ended. In fact, the best salespeople continue to use storytelling after the sale in three primary ways
http://traffic.libsyn.com/leadwithastory/LWAS_115.mp3Podcast (lead-with-a-story-podcast-series): Play in new window | Download | EmbedSubscribe: Android | RSS Confession: I was a little disappointed when I started reading this book and realized it was fiction. I thought I was reading a serious, non-fiction business book. But then I couldn’t put it down. And by the time I was done, it…
Next week is National School Choice Week. So I wanted to talk to an expert about how to choose the best school for your child. And I found exactly the right person!
Mike Weinberg is pissed off. And if you work in sales, you should be, too. And that very righteous anger is directed at people in his own industry — the sales coaching and training business. In particular
It wasn’t until Bobby Herrera was eighteen, in the Army and three weeks into boot camp, polishing his boots by flashlight at 11:30 p.m., that he began to re-evaluate the value of struggle in making him the leader he is today as the CEO of the Populus Group, one of the fastest-growing HR service companies…
I’ve been wanting to write this post for six years. Seriously. This is the day that I get to start telling the world
This is the most creative use of storytelling in closing the sale that you’re ever likely to come across.
John Mattone is one of the world’s top executive coaches, along side other legendary names like Tony Robbins, or Marshall Goldsmith, or John Maxwell. He’s coached some of the most admired CEOs in the world including Steve Jobs and former Pepsi CEO Roger Enrico. He’s the author of nine books
Do you really need empathy to be a good sales rep? My podcast guest this week says no. He’s Nicolas Vandenberghe, CEO of Chili Piper.
My guest this week is John Kim. He’s a licensed marriage and family therapist and one of the the pioneers of the online life coaching movement.