http://traffic.libsyn.com/leadwithastory/PWAS_072.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSShttp://traffic.libsyn.com/leadwithastory/PWAS_072.mp3Podcast (parenting-with-a-story-podcast-series): Play in new window | Download | EmbedSubscribe: RSSDavid Hutchens spent his elementary school years in New Orleans, Louisiana. At the age of five, he met a classmate who would become his best friend for most of those elementary years. We’ll call him Pete.…
Month: March 2017
Answer to Narrative #2 (Hewlett Packard Tipping Point)
Let’s review the criteria: There is a time (two years ago), a place (University of Leeds), a main character (Dave Neild), an obstacle (cease and desist orders), a goal (stopping the orders), and events (students sharing files and the university running the TippingPoint test). This has all the indicators of a story. Click here to…
Answer to Narrative #3 (toothbrushes on the Oral Care aisle)
This one is tricky. It’s exactly the kind of narrative professional salespeople use all the time, and they might easily refer to it as a story. But let’s look at the criteria. There are time references to February and Christmas, but most of the text doesn’t involve those times. There is no place mentioned. It’s…
Answer to Narrative #1 (Ultra-White Teeth Whitening)
Let’s walk through all six criteria: There is no time and no place mentioned. There’s also not a clear main character, although “you” is mentioned several times. There does appear to be a main obstacle (yellow teeth and the discomfort of most teeth whitening systems). And there is clearly a goal (whiter teeth). Finally, and most…
A Leadership Guide to Lying
http://traffic.libsyn.com/leadwithastory/LWAS_074.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSShttp://traffic.libsyn.com/leadwithastory/LWAS_074.mp3Podcast (lead-with-a-story-podcast-series): Play in new window | Download | EmbedSubscribe: RSS I once hired a consultant, and the first thing out of his mouth was a lie. Seriously. I brought him in to lead a 3-day long-term strategy session for my business unit. When he kicked off…
Sales Story #1: Explaining What You Do, Simply
http://traffic.libsyn.com/leadwithastory/SWAS_008.mp3Podcast (sell-with-a-story-series1): Play in new window | Download | EmbedSubscribe: RSSIn an earlier post, I shared an overview of the 25 most useful sales stories that salespeople need. In this episode, I share an example of one of those 25 stories, and talk about how you can craft a similar one for yourself. I’ll discuss each…
13 Rules for Being a Grown-up on Facebook
Contrary to conventional wisdom, it is possible to have intellectual, adult conversations on Facebook. In fact, I think it’s imperative that we do. Because while social media has reunited old friendships and provides a seemingly limitless variety of amusement, it’s also been used to spread conspiracy theories and fake news like wildfire through partisan echo…
"Silence, please. My king is coming."
http://traffic.libsyn.com/leadwithastory/PWAS_071.mp3Podcast (parenting-with-a-story-podcast-series): Play in new window | Download | EmbedSubscribe: RSS There’s a difference between respect and reverence. Showing respect involves being considerate and tolerant of other people. In short, treating other people the way you would want to be treated. But reverence is another thing entirely. Reverence is “a feeling of profound awe and…