A new mentee of mine, Robert, recently asked if I could coach him on his storytelling. When I asked him to tell me something about himself, he shared the story below. Have a look, and then let’s diagnose. “Paul- The Inn and Spa at Loretto assigns Eastern New Mexico University the Acoma room, a room smaller than…
Month: June 2014
Is it ever OK to tell a story that isn’t true? Yes! Here's when and how. . .
The Tale of Three Researchers As former director of consumer research at Procter & Gamble, and a 20-year veteran of the company, I was often asked what makes the difference between a good consumer researcher, and a great one. I used to answer with a list of qualities of a great researcher: strong leader, great…